Media Manager

THE ROLE

Reporting to the Marketing Director, you’ll be responsible for the planning, management, optimisation, and analysing the performance of media campaigns in specific regions.

RESPONSABILITIES 

• Marketing Mix planning for specific countries, according to each product to obtain maximum effectiveness. This includes both performance-driven and branding campaigns;
• Optimise existing campaigns, while also searching for new growth opportunities;
• Set up campaigns in Adserver, together with tracking and other requirements to ensure we can view all data;
• Create design briefs for brand and performance campaigns, together with content for banners;
• Proofread creative work done by the agencies for the markets you are responsible for;
• Evaluate all media efforts regularly and in detail focusing on ROI and targets;
• Report on performance on a weekly basis;
• Build strong internal connections to ensure collaboration between the various departments, especially with other marketing teams, (Affiliates, SEO and PPC) to ensure we obtain the best results from the marketing mix set;
• Be able to change and adapt to market changes fast, and effectively;
• Fulfill department and personal KPIs as delivered by management;
• Report any irregularities in traffic;
• Monitor the agency’s marketing spend, ensuring everything is in line with agreed budgets;
• Be available to work evenings and weekends depending on business requirements (when applicable).                        

SKILLS AND REQUIREMENTS

• You have a minimum of 2 years of experience in a media management role within the iGaming industry;
• You have a Marketing degree or marketing post-graduate certification;
• You are fluent in both written and spoken English (knowledge in another language is considered an advantage);
• You have experience in working on both performance marketing campaigns and brand campaigns (TV, Programmatic, Digital TV, PPC, SEO, and Social media);
• You have worked with an Adsever tool and on different creative formats;
• Experience in tags and GTM is not a requirement but will be considered an asset;
• You are a confident communicator with excellent people skills;
• You have superb project management skills;
• You have excellent negotiation skills;
• You have excellent problem-solving skills;
• You are able to work as part of a team and on your own initiative;
• You are an enthusiastic and can-do attitude and can be comfortable under pressure and in a fast-paced environment;
• You are flexible and enjoy working in a dynamic environment;
• You are proficient with Microsoft Office, especially using Excel.

WHAT WE OFFER

• A professional environment with career progression opportunity
• Private health insurance
• Private dental insurance
• Fresh daily breakfast and lunch tailored for all dietary needs (you save approx. 3K!)
• Wellness allowance
• Birthday leave
• Company and Team building events
• Relocation package to Malta including flight and 2 weeks of accommodation
• Flexible working hours

Apply today and be part of our success story!